What’s better than dominating in your favorite game? Having real-life toys to match your on-screen adventures! The iconic ...

Powered by Verizon, the interactive Soho “Streamhouse” — a historic building reimagined with vibrant magenta exterior accents ...

Ruth Handler was inspired to create Barbie when she realized her daughter had limited toy choices. With only paper dolls and baby dolls to play with ... change did not go over as well.

Mattel, Inc. (Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...

Barbie Dance 'n Dream, a Barbie dance experience for the VR rhythm game Synth Riders, in collaboration with Kluge Interactive.