Other key features of this toy include its spinning propellors ... so intrinsically endearing about this Super Mario Lego set that fans, young and old, will find irresistible.

Just in time for holiday shopping, The Toy Book’s consumer-facing sister publication, The Toy Insider, has unwrapped the top ...

Some of us tend to prefer more traditional gamepad design, and will go to extreme lengths to get it like this D-pad for playing Mario Kart Wii. Rather than simply building a compatible controller ...

The new Super Mario Happy Meal toys are exclusive to Japan, showcasing Universal Studios Japan attractions. Each toy in the ...

Below are the top 10 forgotten items you might have lying around, which are worth thousands, as reported by Metro. If you're ...

Though McDonald’s has been around in the U.S. since 1940, Japan didn’t welcome the fast food chain until 1971. Happy Meals were rolled out in 1979—called “Happy Sets” in Japan—and since then, they’ve ...

WITH fewer than 100 days until Christmas, now is a great time to make money from selling off old toys. Decluttering guru Janine McDonald reckons people start in earnest to look around for ...

Of course, STEM and Montessori toys are still huge hits with kids and parents alike – be it toys that teach coding or the ...

While it might be too early for your liking to think about holiday shopping, you might want to after you check out the latest ...

The Toy Insider, the toy industry's most influential organization and the No. 1 toy resource for parents and gift-givers, ...

The Story of Pressman Toy, is a coffee-table size volume loaded with vintage photos, old advertisements, and stories about the marketing moxie of the company’s founder, and his wife, Lynn Pressman.

With reports that Xbox and PlayStation are working on handheld devices, what direction will the next console generation take?