WPP has announced a global partnership with Roblox that will enable the holding company's clients to use Roblox as a media ...

Agencies are diversifying the services they offer, a strategy that is linked to spending more time on where their existing ...

Heinz released back-to-back campaigns that are being called out for their racist stereotypes, highlighting continued pitfalls ...

Advertisers were saved $10.8bn in 2023 thanks to cross-industry anti-fraud efforts from TAG in partnership with the 4A’s ...

Ryan Reynolds and his mother open up about their experiences with Parkinson’s hallucinations in Acadia Pharmaceuticals’ More ...

In a profile for Campaign, Publicis Media UK chief executive Niel Bornman set out his vision to "disrupt the media model" as ...

Toby Southgate has announced his departure from Forsman & Bodenfors, wrapping up a three-year tenure as the global chief ...

Posting on LinkedIn, and marking two years to the day that I was first signed off with exhaustion, I wrote about how ...

Dynamic pricing has reportedly helped Amazon boost profits by 25%. The online retail giant is reported to change product ...

While the repeated mentions of Swig in Secret Lives of Mormon Wives and in-store scene could appear promotional, Swig’s ...

Vice President Kamala Harris’ guest appearance on Alex Cooper’s Call Her Daddy podcast points to a “celebritization” movement ...

Actress and comedian Kate McKinnon — and her pearly-white smile — is Philips Sonicare’s latest brand ambassador in a humorous ...