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Campaign US
4 天
Campaign Chemistry: BMF's Brian Feit and Josh Tierney
Feit and Tierney of experiential agency BMF discuss their recent project decorating the White House for Christmas.
Campaign US
3 天
Cheez-It signs NILs with Cheez-It Citrus Bowl players
While it may seem cheesy, Cheez-It is granting “amusingly absurd” wishes for its annual Cheez-It Citrus Bowl — including ...
Campaign US
2 天
Santa’s back and he’s never been cooler, thanks to Pepsi and Oatly
And this time, he’s challenging convictions, sparking curiosity and reminding us why the best marketing doesn’t feel like ...
Campaign US
2 天
The middle is death. Why brands can't afford to stay passive in 2025
The concept of "brand risk" has flipped; the real danger of invisibility now outweighs the risk of taking a stance. In the ...
Campaign US
5 天
Tata Motors win pushes Omnicom Media Group into top five of global new business
Omnicom Media Group and Publicis Media both moved into the top five of the global media agency rankings, while PHD maintained ...
Campaign US
6 天
The Kelce and Watt families tout General Mills’ family of brands in ‘Game Day’ campaign
General Mills has previously integrated their brands for game day promotions, tapping the Kelce and Watt families to promote ...
Campaign US
5 天
Oatly uses its powers of suggestion on unwitting Santas
Oatly is coming to claim your spot as Santa’s favorite snack and beverage offering while making the rounds on Christmas Eve.
Campaign US
2 天
X global agency lead leaves after 11 months
Christian Kimberley-Bowen, former global lead, agency development at X, has joined Pinterest as senior global agency lead for ...
Campaign US
2 天
Vox Media and Sparks cook up ultimate added value experience for Eater’s audience
The two-day activation from Dec. 13-14 in New York’s Williamsburg neighborhood was created in partnership with experiential ...
Campaign US
3 天
Chief’s satirical ‘Corporate Trail’ video game points out very real double standards ...
Chief cofounder Lindsay Kaplan tells Campaign US that by presenting these challenges in a gamified way, the organization ...
Campaign US
5 天
This year’s agency holiday cards follow the four Cs: Cheery, clever, chilling and chaos
The video and holiday card, called Season’s Inkings, was inspired by both an inside joke and one of its associates, Joseph ...
Campaign US
3 天
What marketers can learn from Gen Z cultures across Asia
Ylab, a Chinese branding consulting agency, has collaborated with Hakuhodo Consulting APAC to launch a report on Gen Z ...
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