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虎嗅网
22 天
消费理性时代,高端精品咖啡还凭什么卖一杯三四十块?
本文来自微信公众号:科工力量,作者:林岳,题图来自:AI生成 当9块9甚至6块6的低价咖啡满世界涌现的时候,高端精品咖啡凭什么卖一杯三四十块?因为品质?口感?还是门店氛围?品牌情怀?精品咖啡到底哪里“精品”?曾经卖三十几块钱的咖啡现在为什么 ...
36氪
20 天
皮爷咖啡推出中国新品牌Ora Coffee,“星巴克祖师爷”不再死磕高端?
新品牌是在对标Manner咖啡? 本文来自微信公众号 “小食代”(ID:foodinc),作者:潘娴,原标题为《皮爷咖啡中国首次开出新品牌Ora Coffee!
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