According to the company, Magnite Audiences, part of the Magnite Access suite, is designed to help publishers maximise the value of their audience data and assist buyers in reaching target audiences ...
MUMBAI:  It’s hoping to get a large enough agency side audience in India. Independent sell-side advertising company Magnite ...
Recently, two key issues have been troubling the ecosystem: addressability and transparency. Signal loss prompted by data protection regulations, cookieless environments, and consumer opt-out has made ...
The Universal Addressability of Dumb Things presented a kind of ‘techno-animism’, where the inanimate came to life, returning us to ‘an archaic state of being, to aboriginal landscapes of fabulous ...
Position your brand for success in 2025 with these marketing priorities, from smarter AI adoption to better data transparency ...
OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, and ID5, the market-leading identity ...
Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, announced the expansion of Magnite Audiences and its debut in India and Southeast Asia. The solution empowers publishers ...