Marketing: Brand Repositioning is a broad- based concept. Even an introduction of a brand variant in the same category, (for ...

Daughter Lovina was able to pick out quite a bit of free items to put in her kitchen after sister Verena threw her a ...

The Reese Witherspoon-founded brand is majority owned by Consortium Brand Partners, a new player on the acquisition scene.

Aditi Rao Hydari celebrates her birthday on October 28. We look at some of her brand associations and dazzling endorsements ...

Abhinav Iyer, Senior GM – Marketing and Strategy at Muthoot Finance, discusses the company’s new campaign, customer trust, offerings beyond gold and more ...

Bruges is a prosperous little city and has excellent, stylish shops to match ...