Guinness hired the man who would change their beer into what we see today. Michael Ash, a mathematician, and brewer, invented Guinness Draught and in doing so the world’s first nitro beer.
SAN Miguel has taken the crown as Britain’s favourite pint. Thanks to its 61 per cent “popularity score”, the Spanish lager pipped Guinness to the top spot. Brewed by American ...
a beer that gives you everything – the flavour, the texture, the ritual of the pour – without the booze. “When consumers choose Guinness Draught 0.0, they expect the iconic two-part pour ...
So it turns out that Guinness wasn’t lying to you with its famous “Guinness is good for you” signs and adverts! While most health nuts search for a “light” beer at the bar you can ...
Despite Michael Power’s success in helping make Guinness Africa’s leading imported beer, the campaigns that followed pivoted sharply. Michael Power was a fictional character who reflected the ...
Africa is the world’s largest market for Guinness beer (and Nigeria is second only to Britain for the most consumers in one country). The Irish brand’s success on the continent is regarded as ...