PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

It's no news flash that labels can be misleading, but it can be especially frustrating when it comes to hair styling products ...

Investing in a good flat iron will save you in the long run. Flat iron tech innovation has come a long way in recent years, from options with heat control to moisture-boosting technology. We tested ...

W hen it comes to keeping our hair looking healthy, shiny and lush-especially for those of us combatting hair loss-remedies ...

Choosing the right shampoo for hair is essential for maintaining healthy, clean, and nourished hair. They are designed to ...

I give you a makeup artist-approved moisturizer, an eight-second hair treatment, and an exfoliating mitt to get rid of dead ...

Light helps explains the evolution of our skin color, why some of us have curly hair, and the size of our eyes. And light still shapes us today. When you purchase through links on our site ...

It's that time of year again - let's say farewell to tired hairstyles and hello to a whole host of fresh and reinvented ...

Look back on 2024 with the top beauty tips from Oprah Winfrey, Kyle Richards, Paige DeSorbo, Madison LeCroy, Ariana Madix, ...

She pointed out how "thin" the growth looked, commenting that there was "barely any hair." The TikToker went on to say that a month later, she noticed "a little bit" of growth. Another 30 days ...

All the biggest retailers have gotten involved with the new year reductions, including Amazon, John Lewis and Currys to M&S, ...

I am one year into the job of beauty columnist for Weekend! And while I considered my knowledge of beauty to be pretty decent ...