Digital Shift is a quarterly report on the latest technology developments within marketing and ecommerce. This is chapter ...

Digital Shift is a quarterly report on the latest technology developments within marketing and ecommerce. This is chapter two ...

Over the last year, Tesco has been innovating with its customer emails, driving upticks in CTR by incorporating a range of ...

As consumer behaviour shifted, the leadership team at this global food manufacturer identified digital as a critical growth ...

This global FMCG leader recognised the need to stay ahead in digital commerce, the fastest-growing retail channel. As the ...

Facing an over-reliance on promotions and a product-focused mindset, this global consumer goods company needed to transform ...

A leading global spirits brand recognised that their marketing teams needed to accelerate their digital capabilities to keep ...

At the Festival of Marketing, Spark Foundry’s Marcos Angelides detailed the potential of GenAI to upend ecommerce, making it ...

Managing Partner Econsultancy. Paul Davies is the Managing Partner at Econsultancy, where he and his team work alongside FMCG ...

Empower your marketing and sales teams to understand, engage and transact with healthcare professionals and patients in a multi-channel pharmaceutical sector.

Boost confidence and accelerate your team’s marketing and ecommerce capabilities to help them deliver a seamless customer ...