Design sprints are an intense 5-day process where user-centered teams tackle design problems. Working with expert insights, teams ideate, prototype and test solutions on selected users. Google’s ...

Complementary colors are the colors that sit opposite to each other on the color wheel. As the name suggests (complementary and not complimentary), these colors help each other stand out. They bring ...

It’s tough to write beginnings, isn’t it? It can be especially difficult to write the introduction of your UX case study, since it will determine the success of your job application. What should you ...

Web design refers to the design of websites. It usually refers to the user experience aspects of website development rather than software development. Web design used to be focused on designing ...

User interface (UI) design is the process designers use to build interfaces in software or computerized devices, focusing on looks or style. Designers aim to create interfaces which users find easy to ...

UX (user experience) research is the systematic study of target users and their requirements, to add realistic contexts and insights to design processes. UX researchers adopt various methods to ...

Visual hierarchy is the principle of arranging elements to show their order of importance. Designers structure visual characteristics—e.g., menu icons—so users can understand information easily. By ...

User flows are diagrams that depict the path a user can take to complete a task while interacting with a product. A user flow focuses on the user's needs and the most ...

Visual design aims to improve a design’s/product’s aesthetic appeal and usability with suitable images, typography, space, layout and color. Visual design is about more than aesthetics. Designers ...

Leverage graphic design skills to create work that considers the entire user experience, including users’ visual processing abilities. For instance, if an otherwise pleasing mobile app can’t offer ...

Design guidelines are rules of thumb for you to create work which never frustrates users. Likewise, you should also cater to users who have a wide range of disabilities. How you apply design ...

The term “wicked problem” was first coined by Horst Rittel, design theorist and professor of design methodology at the Ulm School of Design, Germany. In the paper “Dilemmas in a General Theory of ...