The best makeup for older women It’s time to trade the outdated notion of “age-appropriate” makeup for a new routine that ...

Professional makeup artists share the best mascaras for older women, ranging from Maybelline to Ilia and more.

From a high-shine finish to a smudge-proof matte, these lipsticks for older women are long-lasting and comfortable to wear. Emily Orofino has over a decade of experience working in beauty.

But as your skin changes over the years, it’s important to use makeup products and techniques ... Read on for the best eyeliners for older women. Serious all-day staying power Angular, fine ...

Save up to 50% on tried-and-true finds from CosRx, Sunday Riley, CeraVe, RoC and more during Amazon's Holiday Beauty Haul ...

We found the best makeup products for dry skin, including top-rated foundations, primers, and concealers. We consulted ...

When you're over 50 or 60, a super hydrating concealer to mask dark spots and under-eye circles is key. Pro makeup artist ...

The cursive letterforms and soft edges evoke notions of couture, suggesting that the brand offers products that will make women feel beautiful ... including older millennials and Gen Z consumers. The ...

MUMBAI: Direct-to-consumer beauty ... older. We need to reinvent to touch the next decade of consumers," Mukherjee said, adding that the company wants to be known as a go-to cosmetics brand ...

Here are the variables driving Black consumer spending on beauty brands, according to a new Ad Age-Harris Poll.